- GTM engineering
- Climate and impact
- Outbound that books meetings
- AI-powered systems
From first message to paying customer.
I'm Jade. I build the sales engine for climate and impact founders.
Results from the last few months, and from before Florent.
See the work11
Meetings with some of the largest US grocery and convenience chains, from one conference.
22%
Reply rate on Florent's own LinkedIn outreach, three weeks after scaling it up.
10 hrs
About this much a week handed back to the founder of a CBAM platform.
60+
Meetings with target accounts in a single quarter, in-house before Florent.
Outbound agencies don't speak climate. Climate agencies don't build systems. I do both, with AI doing the heavy lifting.
I work with climate and impact founders while the team is still small. Lately that's included a CBAM platform, a cold-chain hardware start-up and a grocery data company.
GTM engineering for founders still doing it themselves.
Four parts of one engine. Open one to see what's in it.
The buyer, the sentence you lead with, and the decks they read.
- Who you sell to
- Messaging for climate buyers
- Sales and investor decks
Email and LinkedIn outreach, a CRM that catches every lead, and AI doing the research and busywork.
- Lists and buying signals
- AI research and personalisation
- Email and LinkedIn sequences
- CRM set up and automated
LinkedIn content and ads that feed the same CRM.
- Founder and company LinkedIn
- LinkedIn ads
- Leads routed to your CRM
Turning meetings into customers, with pilots and channel partners when the sale needs them.
- Follow-up that moves deals
- Pilots buyers say yes to
- Channel partners
No two climate startups sell the same way.
Your budget, your buyers, your best channel and the size of your market are all your own. So the approach should be too. Nothing here is one-size-fits-all.
Matched to your budget
The proposal fits what you can spend right now. No packages, and no retainer you don't need.
Built around your buyers
Your ICP, your type of customer and the size of your market decide the plan. Not a template.
A stack that fits
I choose the tools and build the system around how you actually sell, not how everyone else does.
AI that earns its place
AI handles the research, enrichment and first drafts, so a small budget goes further. The judgement stays human.
I listen first
We start with what you need. Then I make it happen.
She works fast, thinks commercially, and leaves everything well documented. I'd hire her again without a second thought.
Your next customers are already out there.
If pipeline still depends on you, let's build the engine that finds them.